Discover how the most forward-thinking fashion brands are unlocking wholesale growth with AI, digital sales tools, and hybrid selling. Join us at DFRD 2025 in 📍Öschberghof Donaueschingen, on September 18 & 19 for two essential talks that reveal how your wholesale team can work smarter, sell more, and serve better, at scale. REGISTER FOR THE EVENT HERE
1. MASTERCLASS: Digital Order Management and AI Wholesale Trends: Predict, Personalize & Convert 📅 SEPTEMBER 18 | 🕒 15:05 - 16:05
Step into the future of AI-powered wholesale. In this session, you'll discover how leading fashion brands are already applying AI to drive faster decisions, stronger engagement, and more revenue—without overloading teams.
You’ll learn how to:
- Build faster and more accurate orders with AI.
- Stop guessing and start acting with data-backed insights.
- Monitor buyer engagement and order health in real time.
- Generate on-brand model imagery in seconds.
2. The Secret to Marc‘O Polo’s Scalable Wholesale in 15 minutes 📅 September 19 | 🕒 11:30-11:45
Discover how German fashion brand Marc‘O Polo has streamlined its wholesale operations on a single digital platform. A hybrid sales model combines in-person meetings with a fully digital buying experience; pre-orders with visibility into future stock and digital lookbooks accelerate decision-making; and a self-service B2B hub centralizes product data, assets, and orders across brands and collections.
We’ll also highlight how Colect’s integration with Marc‘O Polo ensures real-time synchronization of products, pricing, and availability. The result? Retailers order faster, reps sell smarter, and the back office runs more efficiently.
Register today and let's embark in the fashion-tech wholesale journey 💪.